children fashion brand logo design


The story

  • Brand Identity
  • Custom Shipment Box
  • Thank You Card
  • Hair Bow Display Card
  • Wrapping Tissue Paper
  • Stickers
  • Lovely Knot is on a mission to be fashionable and eco-friendly hair bows that help the little ones feel brave, joyful and safe to explore the world.

    Founder, Nurazlin, has an entrepreneurial soul to get her dreams off the ground. With a young daughter, her goal is to raise her to explore the world around her with free spirit and instil a sense of style & fashion. But it was so hard to find hair accessories for babies which offer a big range of choices of design and colours in the local market.

    These ideals inspired Nurazlin to start Lovely Knot - always stood for the little ones being given love and guidance to become exactly who they intended to be with a dash of fashionista soul and all the sweet moments of adventure in between.

    children hot air balloon hair bow brandmark
    children hair accessories logo design

    Logo Meaning

    We went through several rounds of logo design to bring high-end vibes to convey the quality and authentic aspect of Lovely Knot.

    We have hot air balloons that symbolise an adventure that is full of hope and dreams and letterform that evokes timeless yet playful.


    hair bow hot air balloon logo design


    hot air balloon logo brandmark

    The colour palette helps convey the brand story where it gives excitement yet loving. They are so whimsical and welcome all new things.

    For versatility, we have logos with fewer details. The simplified logo will work aesthetically in a more horizontal space where the main logo is too complex or too tall. The brand mark help to infuse more of the brand personality, also extend the brand vibes when stamped on everything from label stickers, to gold charms and to product photos too.

    colourful thank you card design
    lovely know packaging design
    children hair accessories logo variation
    playful label sticker design
    adventurous message box packaging design

    “After I worked with Emily, I feel happy and would like to thank her for taking all my input into work to create my logo and capture my missions and vision. Emily is very talented and patient. She always explains concepts and provides meaningful insights into the best design practices. Emily’s communication and knowledge was impressive.”

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    Heart-led design based on strategy for mission-driven brands.

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